Internet Marketing

The Anatomy of an Effective Landing Page

There are many different ways to run a business online, and methods will vary depending on the industry, the target customer, and many other factors. Marketers are often concerned with gaining online exposure, increasing visibility, and attracting web traffic, but the ultimate (occasionally overlooked) goal for all online businesses is not simply generating interest — it’s generating revenue. […]

10 Promotional Tips for Web Designers and Developers

As a web designer, developer, or graphic designer (or maybe you are all of these rolled into one), you have to deal with clients, new technology, and growing your business. Often, once one project is complete, you’d better have the next one lined up or that rent check might bounce! Instead of spinning your wheels […]